When,
about a fortnight ago, a national newspaper reported the arrest of the head of
an environmental protection agency somewhere in the South-Eastern part of
the country by men of the Nigeria Police over the defacement of campaign
posters of President Goodluck Jonathan, the embarrassing development appeared
more like a fluke; a mistake by some overzealous policemen who were anxious to
protect the interest of their “principal”, and ensure that his posters and
other campaign materials are not tampered with in that part of the country.
However,
subsequent developments in other parts of the country have since shown that the
arrest of the environmental agency boss was not a one-off affair. Neither was
it just a bid to ensure that the president’s campaign materials were not
defaced or removed by opposition elements anywhere in the country.
Instead,
what is becoming apparent is the attempt by some leading politicians and
political parties to keep the outdoor, broadcast and social media campaign
materials of candidates of their own parties very much in the public eye, while
stifling the access of candidates of other parties to the same platforms.
It
is in this regard that one must situate the ongoing war between the Lagos State
Signage and Advertisement Agency (LASAA) and the Federal Government on the
matter of placement of posters in public places in Lagos. Also, the recent
stoppage of the campaign texts of the leading opposition party by the
communications regulatory agency, for which the party has said it would go to
court.
Considering
the desperation in political circles in the build up to the 2015 polls that are
just about ten days away, it is understandable that politicians and political
parties would want to pull out every trick in the box to gain advantage over
their competitors. However, the ongoing altercation between LASAA and
the Federal Government on the pasting of campaign posters, which is now widely
known as “the poster war”, calls for the intervention of well meaning Nigerians
to ensure that reason prevails. The rift between the two parties over outdoor
advertising in Lagos, indeed, leaves a sour taste in the mouth.
First,
the facts of the matter. The Peoples Democratic Party (PDP) in Lagos alleged
that LASAA was instigating the removal of its campaign posters from public
places in Lagos State. Its spokesmen threatened to also remove APC posters from
public places in an even greater dimension in the state. The Lagos Police
boss followed it up with a threat to clamp down on anyone found engaging
in the illegal pulling down of campaign posters in the state.
The
Federal Government later joined the fray when the Federal Ministry of Works communicated
to the Outdoor Advertising Association of Nigeria (OAAN), its termination of
its approvals for outdoor advertising sites for members of the organisation in
Lagos, specifically, those on federal roads and their setbacks.
This
directive is apparently an attempts b the federal authorities to keep posters
of the ruling party in Lagos State, the APC, from important sites such as
federal highways, while crying wolf over the removal of the posters of PDP
candidates from unauthorised places such as street lamp poles in the tate.
The
sanitisation of the Lagos public space by the Lagos Signage Agency is one of
the achievements of the present administration in the state. Before the
establishment of the agency, Lagos public spaces were a seeming madhouse, with
all manner of bills and posters littering bridges, street poles, public and
private buildings and, indeed, any surface on which anything could be stuck.
This defacement of the city landscape became an eyesore that necessitated the
establishment of LASAA. Laws were then made to regulate the pasting of posters
in the state. Such laws, I believe, also exist in some other states in the
country.
Ordinarily,
one would expect the police to be in the vanguard of the enforcement of these
environmental laws, and the protection of state officials involved in executing
them, instead of the threats to clamp down on them. Instead of threats to
arrest state environmental agency officials for carrying out their duties, one
would have expected anyone aggrieved by their activities to go to court,
instead of the use of the police to issue threats against state officials, or
to arrest them.
Meanwhile,
the Functions of Local Governments set out in Section (1) (j) (i) of the Fourth
Schedule to the Nigerian Constitution includes the regulation of outside
advertising. It is, clearly, not a responsibility of the Federal Government.
The decision of the Federal authorities to cancel the outdoor sites approved
for OAAN members means that the companies that had earlier signed agreements
with the outdoor agencies to have their billboards on such sites would have to
remove them, thereby terminating their existing contracts with the outdoor
agencies, and making the agencies lose millions of naira.
This
development, certainly, does not put the Federal Government in good light. This
is more so as Section 100 (2) of the 2010 Electoral Act, as amended, states
that “state apparatus including the media shall not be employed to the
advantage or disadvantage of any political party or candidates at any
election.” Certainly, the Federal Ministry of Works, in this instance, is being
used to the disadvantage of the Lagos authorities.
The
Outdoor Advertising Agency has cried out over a loss of N350 million it has
suffered over the decision of the PDP to place adverts illegally on street
poles that had previously been paid for by some communication companies
in Lagos.
This,
it would seem, is the basis of the decision by LASAA and the Lagos State
Government to take the PDP and the Transformation Ambassadors of Nigeria, which
is behind the placing of the president’s posters in unauthorized places in
violation of the Lagos State Outdoor Advertising law, to court.
The
LASAA Managing Director, Mr. George Noah, has strongly decried what he
described as the impunity of those pasting posters in the state to the
detriment of those involved in the erection, operation and maintenance of
billboards in the state, with two major advertisers cancelling multi-million
naira contracts signed with outdoor agencies registered by LASAA to operate in
the state. Noah argued that the action of PDP is capable of destroying outdoor
agencies in the state.
All
in all, the war over campaign posters in the country is distasteful. It is in
bad taste and is yet another instance of the desperation of our politicians. No
matter what, all parties should be able to abide by the rules on pasting of
posters and other electoral materials. Since local governments are
constitutionally empowered to regulate advertising, this should be allowed to be
the case, while local, federal and state governments should be able to
negotiate on the placing of posters without this needless rancour.
Campaigns
should be free and fair, while access to adverting sites in all media should be
within the bounds of the law. There should be no room for any arm of the
government to lord it over others.
Under
the present circumstance, the courts are the best place to resolve this dispute
and it is good that the Lagos State Government has headed that way . Let the
judiciary, whenever it fully comes back on stream, come to the rescue of the
state and local governments on the resolution of this matter.
Sokunbi writes
CURRENTS as a column in the Sun
[email protected],08111813039
The LASAA/FG poster war by Wale Sokunbi
Reviewed by Unknown
on
Wednesday, February 04, 2015
Rating:
Reviewed by Unknown
on
Wednesday, February 04, 2015
Rating:


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