MTN DROPS DAVIDO,DON JAZZY AND TIWA SAVAGE

MTN has revealed their line up of ambassadors
for 2016/17, confirming reports that there has
been a major reshuffle by the telecoms giant.
There were rumors that the company had
dropped a number of it’s major big names,
including Davido and Don Jazzy. This has now
been confirmed by the company in a new press
release.
The press release reads in part: “In line with its
commitment to supporting Nigerian musicians by
providing alternative platforms through which
they can receive lucrative value for their
intellectual property, MTN has announced brand
ambassadors for 2016-2017.
“Music ambassadors for 2016-2017 are: Praiz
(Praise Adejo); Iyanya (Iyanya Mbuk); Chidinma
(Chidinma Ekile); Falz (Folarin Falana); Tekno
Miles (Augustine Kelechi) and Skales (Raoul
Njeng-Njeng)
“Four other ambassadors are – Saka , (Hafiz
Oyetoro); Nedu (Steve Onu);
Osuofia (NkemOwoh) and Adamu Zango.
MTN Executive, Amina Oyagbola spoke on the
new developments. “MTN remains proud to be
associated with the growth and development of
the careers of all our ambassadors, past and
present,” she said.
“We specially thank all our former ambassadors
for their immense contributions to building our
brand and also making us the network of choice
in Nigeria. We will definitely continue to maintain
the strong and mutually beneficial relationship
with them through the monetisation of their
content on all our digital platforms – MTN Music
+, CRBT and VAS.”
MTN keeping Iyanya, Chidinma and more
“Iweanoge posited that they planned to keep
alive the same original concept of music brand
ambassadorship. MTN would thus retain the
services of past winners and participants of its
Project Fame music reality TV show. These
include Iyanya, Chidinma and Praiz.
“MTN is particularly proud of these musicians
because we not only gave them the platform to
express their talent through Project FAME, we
have consistently supported them over the years
by making them our ambassadors. We are also
proud to have been able to contribute to some of
Nigeria’s biggest music acts.”
Beyond the Project Fame alumni, Iweanoge also
said MTN would still nurture other artistes. MTN
would still retain the services of some of its
newly-signed brand ambassadors. These include
like Falz, Skales and Tekno who are the faces of
its youth segment proposition – MTN Pulse


Source :naijaloaded
Edited by DANIEL IKECHUKWU EKWUNIFE