Actress, movie maker, entrepreneur
and publisher, Effixzzy Magazine, Ani Amatosero, is back on the block and she
is poised to release two brand new movies entitled December 24 and Warri
Blood.
In this chat, the architect who dumped her degree to pursue a career
in Nollywood and publishing talks career, movies and of course, her ideal man
among other interesting issues.
Excerpts published by the Sun brought to you by www.odogwublog.com
A while ago you shot a movie on
women issues entitled The Squeezed. What is happening to it?
Yeah… that was a while ago. The name
was later changed to Rosy, it did very well in the market by His grace.
We understand that you are out with
two new flicks, could you shed light?
My new movie is entitled December
24. It is about human trafficking, the role of women in society and the
effects of child abuse. In fact, we know that 90 per cent of trafficked people
are women. This could be caused by poverty, unemployment, domestic violence,
child abuse, discrimination against women and the desire for a better life.
This movie has exposed so many things we take as trivia. Do you know that most
traffickers are family member or trusted associates? The other movie I shot is
entitled Warri Blood. It is also an eye opener for bankers and also to
let people know that the fact that you come from a poor background does
not make you less human. Where you are coming from may not be your
responsibility but you are responsible for where you are headed in life and you
must take charge. Most rich and famous people are from poor backgrounds. It is
a motivational movie designed to encourage our youths especially those that
have low self esteem. an eye opener for bankers and also to let
What inspired both movies?
My inspiration comes from God. I
have people around me who share their stories. I have people sending me mail
too, telling me what they go through and their experiences in life and how most
of my comments on facebook and instagram have given them hope. Too many
terrible things you won’t believe are happening all over. Imagine a teenager
writing to me that her father sleeps with her!
How many movies have you shot till
date?
This is my third movie by His grace.
And I hope to do bigger projects. It is unfortunate most people don’t believe
in investing in Nollywood. I had somebody say how do we make our money back,
and I answered, have you seen an Igbo man investing where it is not
profitable? Whether we like it or not, majority of the investors in
Nollywood are Igbo people; they are business minded and they do very well at
it.
What’s your take on sex-for-role?
Is there any woman that has never
been sexually harassed? Every woman has experienced that in one way or another.
If not in school, it could be when you were looking for a job or whatever like
trying to get admission into school or getting promotion at the office; people
really do stuff.
Could you describe your ideal man?
I don’t have any perfect description
of my ideal man. All I know is the man God has made to be my husband. The
mistake most women make is that they perceive their boyfriend as husband and
husband as boyfriend. Even if he is not rich he should have a vision. He must
not only have a vision but he should be working towards it as well. He has to
be in line with what I do; there has to be an agreement. Most women marry the
wrong people because of what they look out for including money, security, fame
and so on. They forget that when you finally settle into the marriage and you
don’t see all these things, the love simply fades; it is good for a woman to be
hard working. When you do that, your husband will only become your supporter
and not an access to riches. I don’t want to be a woman saved by a prince, I
want to be a queen that is an asset to her king.
Can you date a poor guy?
Yes, why not? I can date a poor guy.
Any hard working woman will not look at the pocket of any man; you don’t marry
a man’s now but his future. For such women, the mantra is it can only get
better! Like I said earlier, my ideal man must have a vision and must be
hard working. And let me add, a man with a vision is not a poor man. Wealth is
not how much you have, rather, it is how many lives that you can touch.
We understand that you are also a
publisher and an entrepreneur? Could you tell us about your magazine, Effixzzy
Magazine?
Effixzzy Magazine was six years
August 27. The inspiration came six years ago. I have always been a creative
person right from childhood and I love challenges. I was told that to publish,
you must be very rich. In fact, it was like a daring thing going into
publishing. I actually started with a friend but I pulled out and started mine.
It was not easy building the foundation I must confess but over the years it’s
been worth it.
What is the next level for Annie
Amatosero?
The next level is to build on the
foundation I have laid. My publishing company should get stronger. I am not
just a publisher, I am also a printer. We print posters, branded T shirts,
print on gift like bags, complimentary cards and banners and we also brand note
books among others. My movies are also not doing badly in the market; I hope to
do more and better ones.
What is your advice for the youths?
I encourage our youths, especially
the girls to know that they have to take their faith into their hands now; they
have to stand up and do something. Depending on men to feed and do everything
for you is not a good idea. Those days our parents could afford to marry as
many wives as they wanted and still take care of them but today, the reverse is
the case. Some complain that there are no jobs but the truth is that you don’t
have to wait for anyone to give you job; you can create something for yourself
in your own little way. We all have talents. Yes, it’s not easy to start but I
believe that instead of blaming government, whatever you find yourself doing no
matter how small it is, do it passionately and do it well; there is gain in
service, there is dignity in labour.
How many movies have you acted in to
date?
Wow! I have acted in over a dozen
movies. The ones I can remember include My Baby, Baby Oku In America, Ladies
On The Move, Nkasi The Fighter, Rosy The Trouble Maker, Aziza, Tears of
Agony and Bloody Carnival among others.
Was there ever a time things got so
bad you felt like quitting?
Never, I have never thought about
quitting. I only left Nollywood for about three years when I started
publishing. Publishing takes time because you need a lot of concentration. My
target then was the Niger Delta and I also published in Lagos so it wasn’t
really easy for me when I started. However I am yet to stabilise because I
cannot dump a company I have built for 6 years for Nollywood even though I just
love acting. However, quitting Nollywood has never crossed my mind even though
my attention is divided.
How many moves have you produced to
date?
I have only produced three. One is
in the market already. It was directed by award winning director, Lancelot Odua
Imasuen and starred Nollywood award winning actress, Funke Akindele, Francis
Duru, Charles Iniojie, Rex Okunzua, Nonny Anyawu and my humble self among a
host of others. The second one was shot in Houston, Texas. That one is based on
Human trafficking and child abuse. It will hit the Nigerian market soon. I
admire women who have really excelled in this field as well especially Emem Isong
and Uche Jumbo.
What is your advice for women who
want to go into movie production?
My advice to women who want to go
into production is that you have to love what you do first. That way you won’t
feel much of the heat when it comes; no business is 100 per cent juicy.
What are your dreams?
My dream is to be exactly what God
wants me to be. It is one thing to wish while it is another thing for it to
come to pass. But I believe the will of God should be done in my life as
regards my publishing company and Nollywood. As a publisher I hope to grow
bigger. Effixzzy Magazine is six years now but it seems just like
yesterday when we started but God has been faithful. I just started producing
movies last year and I hope it grows bigger and better and most importantly,
changes lives for the better.
The Sun interview with Chuks Eze
Imagine a teenager writing to me that her father slept with her-Ani Amatosero
Reviewed by Unknown
on
Saturday, December 06, 2014
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